Manufactured between 1954 and 1966 the Starchief was easily identified by it’s chrome star trim along its sides, a feature on all Star Chiefs. The Star Chief was the top trim package on the Pontiac Chieftain which served as the foundation for the popular Bonneville. Between 1954 and 1957, the Star Chief was Pontiac’s prestige model and was based on the Pontiac Chieftain.
When the storyline of I Love Lucy pointed towards a Hollywood setting in the 1954-1955 season, the characters “drove” (in episode 110, “California Here We Come”) to the West Coast in a 1955 Star Chief convertible.
For 1966, the car was renamed the Star Chief Executive as the first step towards retiring the name. For 1967, Pontiac dropped the Star Chief name for United States sales and renamed the mid-priced model the Executive. The Star Chief was available in Deluxe and pricier Custom trim, with the top trim level hardtop called the Catalina.